30 Diwali Social Media Post Campaigns and Ideas
As the world begins the Diwali celebrations, here we are with inspiration and ideas on how you can create magic with your Diwali social media post campaigns. It’s that time of the year when the days are filled with joy and every other day there is the festival delight. In that order the festival season is coming and celebration delights are all the way.
While there will be a nationwide celebration of Diwali, you must not miss out on this opportunity to market your business.
But if questions like – What do we do? Where do we start from? How is everything going to happen so fast? Are still bothering you, Don’t you worry. We are here for the rescue.
We are here with the most creative ideas for your social media post campaigns that will not only make you stand out but you’ll be remembered forever in history of marketing and celebration. This is not just going to help you keep up with the trend or celebration but will make the audience connect so well with your service and promote your business.
What is a Social Media Campaign?
A social media campaign is a marketing strategy that helps with brand awareness, online interactions, and achieving business goals. When marketing efforts come together to develop and promote a business and its product most creatively, it gives birth to a winning social media campaign.
Engage, enlighten, encourage, and especially, just be yourself! Social media is a community effort; everyone is an asset.” – Susan Cooper
Social media campaigns primarily appeal to customers, understanding and keeping their interest through various content types, be it informative, entertaining, fun, or any other format.
In that order, Diwali is around the corner, so there can be several Diwali social media campaign promotions, such as social media posts, be they a video, photo, gif, or any other thing. Which goes out with a clear goal and helps the brand reach that goal through a particular campaign idea.
Let your imagination soar with these 30 Diwali Social Media Post Campaigns and Ideas
10 Diwali Social Media Post Campaign
Anyone can come up with Diwali post ideas, but the kick is when the posts are made in order to create a deep, heartfelt connection.
Let it connect with people.
Let people relate to it.
Let it bring value.
Let it tell a story.
Let it speak for itself.
Yes, in that order, we are going to walk you down the lane of some very creative Diwali social media posts that not only triggered emotions, but people couldn’t stop themselves from saying, ‘Wow, I loved the idea behind it.
- COCA COLA ( Mil Ke manayenge Diwali)
The way this campaign says, ‘Let’s go back to celebrating Diwali the way we used to—together.’ is so magical.
https://www.youtube.com/watch?v=MFPKos3BLD4
- CADBURY (Cadbury Celebrations- Kuch Acha Ho Jaye , Kuch Meetha Ho Jaye )
https://www.youtube.com/watch?v=Z3Miuqk6sRg
- BMW Motorrad (Nothing says, ‘Light up your spirit of adventure. with the ultimate riding machines’ like BMW Motorrad )
https://www.instagram.com/p/B4CU9biAVIl/?utm_source=ig_web_copy_link
- LUMINOUS ( #RoshniDilKi )
https://www.facebook.com/myluminous/videos/1253502571376606/
OPPO ( Be The Light That Inspires)
https://www.youtube.com/watch?v=KLeSWMnpBEY
JK Super Cement ( Jo poora karte hain vaada suraksha ka, Iss Diwali hum de rahe hain unhein ek #TohfaSurakshaKa )
https://www.youtube.com/watch?v=og9bvp39kr8
- Amazon India ( Poora India Great Indian Festival Manayega )
https://www.facebook.com/AmazonIN/videos/501260813711380/
- Pizza Hut ( Ab Pizza Hut Javenge aur Pizza Khavenge )
https://www.youtube.com/watch?v=sKsFt23oN1w&t=1s
- Asian Paints ( Har ghar kuch kehta Hai)
https://www.youtube.com/watch?v=yU22yHHv_j0
- Brand Factory ( Happy & Branded Diwali)
https://www.facebook.com/brandfactoryofficial/videos/diwali/291573628704396/
On your journey to find inspiration for social media campaign ideas, we hope the list above serves its purpose.
In recent years, campaigns from top brands have revolutionized the way businesses connect and interact with their audience, leaving an impact that’s appreciable. The influential use of social media like Instagram, Twitter,Facebook and others where relatable contents are made, giving an emotional touch with respect to the product and services, connects so well worldwide and is something the world looks forward to.
20 Diwali Post Content Ideas for Social Media
Old and still gold and bold.
These amazing Diwali social media posts will never stop inspiring you. Creativity and spot-on messaging are two essential qualities that everyone should prioritize when planning their Diwali social media campaigns.
- Bingo Mad Angles Diwali Magic
A spicy post as MASALEDAAAR as this.
This creative Diwali post is so epic, highlighting how engaging graphics and catchy lines can boost brand recognition and sales.
So sprinkle some cool graphics and supercool catchphrases for extra flair, just like Bingo! Mad Angles did it.
- McDonald’s Flavour on the Fly
Golden Fries in Golden Skies, Get inspired by this artistic presentation and let your creativity soar.
Every brand and product is meant to fly, but with convenient service on the side, this process becomes easy and interesting
- Paper Boat, Lighting Hearts
Turning Stars into Stories and Festival Delights
Just like the caption says,’ that time of the year when we plucked stars to decorate our home’ the same way a right social media campaign can make you a star worldwide.
https://i.pinimg.com/736x /9c/b2/1d/9cb21d7b63e7461d176f41f87164923b.jpg
- Shybuzz: Lighting up hearts and not just skies.
Here’s a beautiful illustration saying, ‘Let our furry friends be happy and at ease.
There are posts that are creative; there are posts with graphical excellence; and there are posts with strong messaging. And that’s how your one message can change lives for others.
As you work on your Diwali social media campaigns, remember to give them some value and meaning. Be the reassuring voice that someone needs during this festive season.
- D’ Originals
Symbolizing the Legacy of Festival and culture together
For some grand, gorgeous jewelry brands, something this sort of beautiful can be a win-win any festival season.
https://mir-s3-cdn-cf.behance.net/project_modules/1400/c1919672266303.5be1b77264ef8.png
- PayTm Money
Moment marketing while promoting the brand with smart graphics and catchy captions is not everyone’s cup of tea. But some do it so well that you can stop saying, ‘WOW.’
https://www.instagram.com/p/CVxrgtypped/
- Pharm Esay
Ye Diwali,”Apke brand voice wali.”
Here is your creative call to ‘wow’ your audience with some amazing Diwali offers in a fun and imaginative post they won’t be able to resist.
- Lemon Mint
Crafting your message through a post that not only deeply resonates with your product but also speaks for itself in minimal words
- Refracto
https://i.pinimg.com/564x/34/12/1b/34121b5870158ac4ea0967c9133ce742.jpg
- Oppo
A delightful Diwali with Oppo’s digital diya
Here’s your call to captivate your audience with creative ideas that not only impress them but also spark their interest in your product.
So make sure this festival season that your Diwali social media posts are as bright as the diya on this Oppo screen.
- SWIGGY
Something as spicy as Swiggy’s Diwali Campaign: From Fireworks in the Sky to Flavour Explosions in Your Mouth
- Asian Paints
If your Diwali social media posts have forceful creativity like this and touch every heart in the most remarkable way, then you are going to paint your influence and presence all over, just like Asian Paints did here.
https://www.instagram.com/p/CV2BCD2glGr/?utm_source=ig_embed&utm_campaign=loading&img_index=2
- Birla White
With lines as alive as this and the idea of giving life to the walls, who would want to miss out on this epic presentation?
https://i.ytimg.com/vi/FKnAmnyf_eo/maxresdefault.jpg
- Fevicol
Fevicol is holding together innovation and unity with its adhesive Diwali content, which we can’t get enough of.
This smartness is something you can totally expect from Fevicol in their every Diwali social media campaign.
https://www.marketing360.in/wp-content/uploads/2018/12/Diwali-Campaign-1024×683.jpg
- Lenskart
Lenskart set the bar high with their meaningful message. Just so beautiful. A token of love and appreciation to parents with a thoughtful gift.
https://i.pinimg.com/originals/60/16/1f/60161f1957b67b9ca983223ccfeea1a3.png
https://i.pinimg.com/736x/3a/7e/ee/3a7eee28f427e57b902ff71659320472.jpg
- Vision 360
When creativity meets savings in every post and brings out a spectacular celebration,
https://i.pinimg.com/564x/40/e9/4a/40e94a1754975a4af258a5b960dc8940.jpg
- Vinayak
It’s not just a creative post, but it’s brilliantly designed to make you pause, think, and interact.
So on your next post, do you know how to do it?
https://soravjain.com/wp-content/uploads/2018/10/vinayak-diwali-post.gif
- Car dekho
Sometimes it’s not just creativity but a brilliant strategy that’ll make your audience hit the brakes and join the conversation, but the simple idea behind it and the way you are implementing it.
https://m.facebook.com/CarDekho/photos/a.10157761509634601/10159328601814601/
- Netmeds
No matter your industry or position of influence, the power of a compelling campaign and a brilliant post idea can be a hit for your professional journey.
- Gift Ideas
A collection of ideas to spread joy and love This social media Diwali post idea is an absolute gem.
We hope you won’t forget to light up the festive season with a treasure trove of ideas to spread joy and love.
- Burger King
Coming up with clever ideas like this can be an effective way to boost brand recognition, engagement, and sales and create a sense of community.
- Keystone Lifespaces
Just as the true essence of Diwali lies in the happiness shared, the true essence of Social media posts lies in the value shared.
https://i.pinimg.com/564x/3d/03/9b/3d039b81ac1318c845e4b47cdec74090.jpg
- Bombay Kitchen
A feast as heartwarming as this.
If you have a product as similar as theirs, then you definitely need to add this post idea to the cuisine of your Diwali social media celebration to spice up the festivities.
https://i.pinimg.com/564x/ea/f7/51/eaf7518647794c5ae07729d31f9a28f6.jpg
- Garden City Residences
Kudos to Garden City Residency for lighting up the feeds with their creativity and festive charm and making everyone realize their existence.
https://www.behance.net/gallery/87373349/Happy-Diwali-Design-for-Garden-City-Nairobi
- Pepsi
Silent yet radiant, this picture conveys the broad sense of joy and creativity.
https://i.pinimg.com/564x/5d/be/c0/5dbec0b2d9f220b7a5c01d19e064af4e.jpg
We tried our best to collect a sourceful and inspiring list of ideas for you here. Because sometimes you just need a little bit of inspiration, and who knows what big thing can come out next?
So why not you? Take the lead and implement such creativity in your SM campaigns. Let the world get inspired, and let it tell your story.
Because what else can be the best time to do this if not ‘Diwali’?
How to Grow Your Business through Social Media Campaigns
There was a time when businesses would go on without extra effort. And things would go their way all over.
But with changing times and technology, there has been a boost in marketing techniques. In today’s world, where every second person uses social media, social media posts have been one of the best ways to appeal to and connect with them.
Currently, 4.80 billion people worldwide are using social media, with an additional 150 million new users joining within the past year ~ Reports
And if you want a business to roar and go around, you need this weapon to do the work for you. Social media campaigns have the best capacity to market your products and ideas and connect them with your audience. This way, you are not just promoting your product or service but also building a potential audience for it.
Let’s discover the unique ways in which social media campaigns can supercharge your business:
Set up defined goals and objectives :
The clear goals and objectives provide a precise roadmap for the business. That helps in specific aspects like boosting brand visibility, web traffic, revenue, or getting the top leads.
Understand Your Audience:
Examine their demographics, preferences, and actions, and then customize your content and messaging accordingly. This will not only help you reach them, but it will also help build a relationship that lasts a long time.
Select the right platforms:
It is very essential to select a platform that resonates best with your audience. By knowing what platform your customers use the most, you can tailor the strategy accordingly and make the most of it.
Develop a content strategy.
Creating a well-rounded content strategy is a must. It can help in things like audience analysis, content Distribution Strategy, content governance, and other relevant aspects that can do wonders in the long run.
Create a complete Content
Content that fits best with the mindset and ideas of your consumers brings the best Audience engagement builds trust and credibility for your business, which eventually improves website traffic and ranking on search engines. With leads and conversions, it can also provide a top-notch competitive edge.
Be Consistent
When you are consistent with your posting schedule, it makes a huge difference. This can be done using several scheduling tools as well, which makes it easy, and there’s a steady flow of content as well. You are not just consistent here; you build trust and bond with the customers.
Interact with your audience.
Give a prompt response to comments, messages, mentions, queries, and all other concerns from your users. Timely engagements through questions, polls, and discussions are very effective and foster better relationships with loyalty and a sense of belonging.
Hashtags
When you implement relevant and popular hashtags in your posts, it helps with better content visibility. And it helps in marking your presence in the community and on social media as well.
Collaboration and Partnership
Targeting your audience becomes easier and more effective by partnering with influencers, other businesses, or organizations with the same vision and mindset. This allows you to introduce your ideas and products to a large audience and helps increase the brand’s reach.
Launch Paid Ads
Social media-paid advertising can be a very valuable tool. There’s no denying the fact that there are several benefits that come from highly targeted ads, which make the content easy to reach the appropriate audience.
User-Generated Content:
UGC motivates customers to share their experiences and create trust among them. It can turn out to be one of the most valuable social proofs.
Let’s boost your business with social media. Reach out to us now!
Conclusion
Last but not least, growing a business is not easy, but with the right guidance and the right strategies, you can ace it. Anyone can be on social media, but utilizing it to grow your business with a suitable campaign requires a lot.
Social media campaigning is not something you do and leave. You have to show up every day and keep repeating it.
Moreover, Diwali or any other festival creates a golden opportunity for businesses to infuse the spirit of joy into their marketing strategies. Above, we tried to provide some top creative ideas that did wonders during Diwali. Not only were they festival-specific, but there was also an emotion and connection that was built with the audience. Diwali content ideas can be a great way to leave an impact in the time of festivals.
So incorporate and embrace the festival and mark your presence in the heart of the world forever. As a thriving business, go ahead and take the lead today. Create something to inspire people, to connect best with them, and to bring light into their lives.
Happy Marketing, Happy Diwali ~ EasyDigiGrow
